“How to Avoid: ‘Will He Know What This Call is About?’”

How many times have you been stopped by the gatekeeper asking you:

“Will he/she know what this call is about?”

OR

“Have you spoken to him/her before?”

OR

“Is he/she expecting your call?”

Frustrating, isn’t it?

In all likelihood, you yourself are creating this objection by the way you’re opening your dialogue with the gatekeeper.

The number one mistake inside sales teams make when asking to speak with someone is not using a directive statement afterward. In other words, just asking to speak to someone and then not saying anything else.

The number two mistake is not giving your company name, thereby forcing the gatekeeper to do her/his job and ask you for it.

Here’s what not to do:

Gatekeeper: “Johnson company, may I help you?”

Sales Rep: “Can I talk to {prospect’s name}?”

OR worse:

Sales Rep: “Is {prospect’s name} available?”

The problem is that you didn’t use the magic word: “please.”

Using “please” instructs the gatekeeper to put you through, and, at the very least, encourages them to be polite to you. Here’s how it usually goes:

Gatekeeper: “Johnson company, may I help you?”

Sales Rep: “Hi, can I speak with {prospect’s name} please?”

Gatekeeper will now ask: “Can I tell him who is calling, please?”

Note here that the gatekeeper will use “please” right back to you—this as a good sign! The gatekeeper is now taking your lead and being polite to you!The

You reply exactly with:

“Absolutely! Please tell him/her {your first and last name} with {your company name} is holding please.

That last part: “is holding please” is the directive part that both instructs the gatekeeper to put you through, and signals the end of your transaction with them.

This technique works 80%+ of the time.

So, if you’re getting any of the previous screening questions, you can end that today by learning and using a better approach.

Try it for a week and smile as you get put through to more decisions makers!


Need More Proven Responses to the Selling Situations You Face Every Day?


ON DEMAND SALES TRAINING THAT GETS RESULTS!

If your team is struggling with call reluctance and is tired of the endless rejection they face, then get instant access to our On Demand training today. We provide the exact talk tracks, templates, and proven tools your team will be motivated to apply, all structured around an award winning comprehensive inside sales approach that gives your team the confidence to succeed in every selling situation they face today.

Unlimited License: One to 100 reps can attend for one low price!

Perfect for reps dealing with the following issues:

  • Reps struggling with call reluctance
  • Getting screened out by the gatekeeper
  • Overcoming blow off objections like, “Just email me something”
  • Identifying decision makers
  • Qualifying prospects
  • Setting call back appointments that stick
  • Giving successful presentations and dealing with objections
  • Staying motivated

Happy With Who We’re Using

This blog post is for those of you who haven’t purchased and read any of my book of scripts yet (what are you thinking? 🙂 )

For those of you who are prospecting, this objection, “We’re happy with who we’re using,” is something you most likely encounter often.

The question is: what do you say to it?

This objection—like all others—is a perfect one to script an effective response to, and here is one of my favorites:

Objection: “We’re happy with who we’re using” (Or any variation like, “We’re all set”):

Response: “That’s perfectly OK; I didn’t expect you to be in the market today. In fact, because you already have someone, this is the perfect time to compare prices and services with other vendors. That way, when you do have a need to look elsewhere, you’ll have a solid option already vetted.

“Let me ask you this….”

And then use a qualifying question regarding what they use, how often they order, etc.

Bonus response:

“No worries, I’m not going to sell you anything today. Instead, I simply want to give you some information so if things change—and let’s face it, they change all the time—you’ll at least know who to reach out to.

“Let me ask you this….”

Again, use a qualifying question regarding what they use, how often they order, etc.

If you would like eight other proven response, visit here.

Remember: throughout your sales process, you get the same seven to ten objections, stalls, and put-offs over and over again.

Want to be a top producer? Then stop making up an answer to them, and “ace” them by being prepared with proven scripts.


Need More Proven Responses to the Selling Situations You Face Every Day?


ON DEMAND SALES TRAINING THAT GETS RESULTS!

If your team is struggling with call reluctance and is tired of the endless rejection they face, then get instant access to our On Demand training today. We provide the exact talk tracks, templates, and proven tools your team will be motivated to apply, all structured around an award winning comprehensive inside sales approach that gives your team the confidence to succeed in every selling situation they face today.

Unlimited License: One to 100 reps can attend for one low price!

Perfect for reps dealing with the following issues:

  • Reps struggling with call reluctance
  • Getting screened out by the gatekeeper
  • Overcoming blow off objections like, “Just email me something”
  • Identifying decision makers
  • Qualifying prospects
  • Setting call back appointments that stick
  • Giving successful presentations and dealing with objections
  • Staying motivated

“How are you today?” Use it or Ditch it?

How do you open your calls?

Do you ask, “How are you today?” or do you use a different opening?

There was a time when I was against using the worn-out opening of, “How are you today?” and provided a slew of different options—all of which had their place, and some of which I still use, on occasion, today.

But after years of cold calling (and calling clients back), I have found that I revert back to this standard opening again and again. And here’s why:

  1. While I used to think it signals that a sales call is coming, what I’ve discovered is that people are so used to hearing—and answering—this question, they don’t really register it. Instead, they just respond.
  2. (And here is the key): The real use of this question is to gage carefully the receptiveness of your prospect and then to respond accordingly.

Let’s dive into #2 a bit more. If you make calls for a living, then you know you can tell exactly what kind of mood a prospect is in simply by listening to how they answer the question, “How are you today?”

You can tell by their tone of voice if they are annoyed at being interrupted; or are bored and happy to have the interruption; are receptive to speaking with you; are not receptive; are in a good mood; are not in a good mood; will engage with you, and even ask how you are in return; are not interested in engaging, etc.

The reason this opening is so important is that it gives you instant feedback as to your prospect’s state of mind—and willingness to engage with you.

Second, because this is inside sales, and you can’t see your prospect’s face, you need this feedback so you know how to respond.

So, while some may think this is a worn out opening that signals a sales call (and, yes, I used to feel that way), I now know it is the most efficient opening to use—if you’re willing to truly listen and respond to your prospect’s mood. For example:

If you hear irritation or a rushed attitude, simply preface your next statement with, “I’m sure you’re busy, so I’ll be brief…”

If they ask you how you are doing, always, start with, “Thanks for asking! I’m doing well also. Is it still hot out there?” And engage a bit and build rapport…

Bottom line, there is a lot in an opening line, and “How are you today?” will give you a ton of feedback—if you’re willing to listen carefully to not only the response you get, but to how that response is given.


Need More Proven Responses to the Selling Situations You Face Every Day?


ON DEMAND SALES TRAINING THAT GETS RESULTS!

If your team is struggling with call reluctance and is tired of the endless rejection they face, then get instant access to our On Demand training today. We provide the exact talk tracks, templates, and proven tools your team will be motivated to apply, all structured around an award winning comprehensive inside sales approach that gives your team the confidence to succeed in every selling situation they face today.

Unlimited License: One to 100 reps can attend for one low price!

Perfect for reps dealing with the following issues:

  • Reps struggling with call reluctance
  • Getting screened out by the gatekeeper
  • Overcoming blow off objections like, “Just email me something”
  • Identifying decision makers
  • Qualifying prospects
  • Setting call back appointments that stick
  • Giving successful presentations and dealing with objections
  • Staying motivated

Proven Way to Increase Sales

I received the following email from a previous coaching client of mine (Rino Racanelli). His email boils down my sales philosophy, and it shows how much success you can have if you follow just a couple of proven principles.

I’m reprinting it below—word for word.

The subject line was: “I took your advice”:

Hi Mike,

Hope you are well. Just wanted to update you on my progress and let you know my sales have increased thanks to you!

I took your advice

  1. Recorded my conversations (client consent) and cringed at what I heard when I spoke to client. Boy, was I missing the hot buttons and talked way past the close
  2. Noted all my main common objections
  3. Used your scripts for rebuttal to those objections, made them my own
  4. Recorded my rebuttal scripts on recording device
  5. Then played them on device for memory and made them my own (same as elite quarterback going through his processions)

I don’t know what I would do without your scripts and other training material!

First of all, I’d like to thank Rino for sending me this email, and for allowing me to reprint it.

Second, for all you sales reps and teams out there who are searching for a way to improve your sales, this is it! Let me break it down:

  1. Record your calls! This was the message last week, and I’ve been teaching it for over 30 years. Nothing—absolutely nothing—is more effective than hearing what you say, hearing what you miss, and then finding immediate ways to improve it.
  2. Make a list of your common objections. Remember, the secret to sales is to recognize that you only get 5 or 7 objections 90% of the time! To “ace” them, you need to script out the best-practice response to overcoming them (and stop adlibbing).
  3. There are many ways to script out effective rebuttals to these objections: You can buy one of my books that already have multiple examples of what to say (see some here); you can hire me to write a customized script playbook for your team; or you can work with me one-on-one (like Rino did) to develop your rebuttals.
  4. Record them onto your phone. Have some fun with this! I recommend recording at least three versions of each script, and then keeping the one that sounds the best to you.
  5. Then play them back, over and over again, until you know them like you know the lyrics to your favorite songs.

Once you do this, you’ll never be stumped again when you get objections, and you’ll know exactly how to deal with them—successfully!

Thanks again to Rino for laying out so succinctly how to get better in sales. One caveat, though: This will only work if you work it. I wish more people would take these simple steps to improving their sales—it’s so worth it!

I hope that this real-life email helps motivate you to take the actions that will result in more sales, more money, and more confidence!


Need More Proven Responses to the Selling Situations You Face Every Day?


ON DEMAND SALES TRAINING THAT GETS RESULTS!

If your team is struggling with call reluctance and is tired of the endless rejection they face, then get instant access to our On Demand training today. We provide the exact talk tracks, templates, and proven tools your team will be motivated to apply, all structured around an award winning comprehensive inside sales approach that gives your team the confidence to succeed in every selling situation they face today.

Unlimited License: One to 100 reps can attend for one low price!

Perfect for reps dealing with the following issues:

  • Reps struggling with call reluctance
  • Getting screened out by the gatekeeper
  • Overcoming blow off objections like, “Just email me something”
  • Identifying decision makers
  • Qualifying prospects
  • Setting call back appointments that stick
  • Giving successful presentations and dealing with objections
  • Staying motivated

One Easy Way to Double Your Sales This Year

If you manage an inside sales team, or if you’re an individual producer, then I’m sure you’d love to learn of an easy way to double your sales this year.

Think about what that would mean for your company! You’d be able to expand and grow and hire a larger team that would allow you to grow and expand even more.

As an individual producer, think about what doubling your sales this year would mean for you and your family. Imagine how much happier you’ll be in December once you’ve accomplished that!

And now imagine if you could do just one (simple) thing differently that would allow you actually double your income.

You’d be all in, wouldn’t you?

I’ve used this technique personally and have tripled my sales in 90 days. I’ve taught it to companies and then trained with them for six months, and those sales reps who adopt this technique DO double their sales—and more…

But…

Here’s the strange thing: while this technique is easy to use, and most likely even available to you right now, very few companies and sales reps will use it.

It’s simple to use, but apparently, hard to commit to. Yet it will double your income this year. Strange indeed.

Here’s what it is: Simply commit to listening to your sales calls—both prospecting and closing calls—every day for 90 days straight.

That’s it.

By carefully listening to what you’re doing right (and doing more of it) and listening to what you’re not doing right (and making a commitment to change it—usually by scripting out a more effective message or learning to ask more questions instead of pitching so much, etc.), you will make vast improvements daily.

And at the end of 90 days, you’ll be a much better sales professional (or team and company) than you are right now. And that will lead to doubling your sales.

The drawback? Because this technique seems so easy—and because it requires some time and follow through—most sales reps will find an excuse not to stick with it. I know we’re all busy, but imagine if you put your phone down for half an hour a day and invested that time in listening to your calls instead?

And as a manager, imagine how much more effective your sales meetings would be if you featured recordings during your one-on-ones and sales training sessions?

I can’t urge you enough to make the commitment to listening to your calls and dedicating yourself to this simple and proven technique.

Your future earnings are in your hands: You can either get better each day (and use this easy way to double your sales this year) or, you can keep doing what you’re doing.

And you know how that saying goes: If you keep doing what you’re doing, then you’ll keep getting what you’re getting.

I think you and your company deserve better—give it try for 90 days and see for yourself!

(Note: Before recording, always check and follow any state laws—as well as company policies—to maintain compliance!)


Need More Proven Responses to the Selling Situations You Face Every Day?


ON DEMAND SALES TRAINING THAT GETS RESULTS!

If your team is struggling with call reluctance and is tired of the endless rejection they face, then get instant access to our On Demand training today. We provide the exact talk tracks, templates, and proven tools your team will be motivated to apply, all structured around an award winning comprehensive inside sales approach that gives your team the confidence to succeed in every selling situation they face today.

Unlimited License: One to 100 reps can attend for one low price!

Perfect for reps dealing with the following issues:

  • Reps struggling with call reluctance
  • Getting screened out by the gatekeeper
  • Overcoming blow off objections like, “Just email me something”
  • Identifying decision makers
  • Qualifying prospects
  • Setting call back appointments that stick
  • Giving successful presentations and dealing with objections
  • Staying motivated

One Error to Correct on Your Prospecting Scripts

Congrats to those companies & individuals who sent in their prospecting scripts for review. I received many scripts and went ahead and reviewed ten (instead of just the three).

One error I kept seeing was reps’ mishandling asking for the right person when they didn’t know the right contact’s name.

Usually, they asked it this way:

Gatekeeper: “Thank you for calling the Johnson company.”

Rep: “I’m looking for the person who handles your XYZ. Do you know who I should speak to?”

The problem with this is you’re A) Identifying yourself as a sales rep, and B) You’re now inviting the gatekeeper to qualify you out.

Here is a better way:

Gatekeeper: “Thank you for calling the Johnson company.”

Rep: “Hi, I need a little bit of help please…”

[It’s crucial that you WAIT for them to respond and offer that help!]

Gatekeeper: “What can I help you with?”

Rep: “Thanks. Who would be the best person to speak with regarding XYZ?”

This approach uses an assumptive question, and it gives direction. This is your best approach.

If the gatekeeper comes back and asks:

“Can I tell him who is calling?”

You simply respond with:

“Absolutely. Please tell him [Your Name] with [Your company] is holding please.”

That’s it! This approach will get you through to the right contact over 80% of the time.

Try it this week and see for yourself!

BTW: If you or your team needs other proven techniques to connect with and sell more decision makers, consider my On-Demand Training.

Instant access = Instant results! See it here.


Need More Proven Responses to the Selling Situations You Face Every Day?


ON DEMAND SALES TRAINING THAT GETS RESULTS!

If your team is struggling with call reluctance and is tired of the endless rejection they face, then get instant access to our On Demand training today. We provide the exact talk tracks, templates, and proven tools your team will be motivated to apply, all structured around an award winning comprehensive inside sales approach that gives your team the confidence to succeed in every selling situation they face today.

Unlimited License: One to 100 reps can attend for one low price!

Perfect for reps dealing with the following issues:

  • Reps struggling with call reluctance
  • Getting screened out by the gatekeeper
  • Overcoming blow off objections like, “Just email me something”
  • Identifying decision makers
  • Qualifying prospects
  • Setting call back appointments that stick
  • Giving successful presentations and dealing with objections
  • Staying motivated

One Question to Learn Buying Motive

How is your first quarter turning out so far?

Closing lots of business and exceeding your quota? Or are you struggling to catch up and hoping for a strong March?

If you or your team is struggling, a cause might be a fundamental flaw that many sales teams suffer from: failure to understand—and pitch to—a prospect’s unique buying motive.

Let’s review the sales process briefly:

  1. Recognizing all buyers of products and services have specific needs (buying motives) they are looking to fulfill.
  2. Not everyone’s buying motives are the same. The best way to sell someone is to fully understand what their buying motives are and then to:
  3. Pitch to each buyer’s specific needs.
  4. Then, as you do, you use carefully placed tie-downs and trial closes to build a yes momentum that leads to the close.

That’s the essential process of sales. Of course, there are nuances and specific techniques to master the above steps at a high level, and that’s why you train…

But, let me tell you what I have found to be the major problem for teams and individual sales reps who are not making their numbers:

They never understand exactly what each prospect’s unique buying motive is, and so they just keep pitching, hoping that what they say will match up somehow with what a prospect wants to hear.

Two problems with this approach:

  1. Many prospects aren’t buying regardless, and so if you just keep pitching without understanding their buying motive—or worse, haven’t identified that this prospect doesn’t have a buying motive you can fulfill—then you’re wasting everyone’s time.
  2. If you have failed to understand exactly what a specific prospect’s buying motive is, then you won’t be able to speak directly to it, build the appropriate amount of value, and you’ll miss step 5 above and risk talking past the close—and yourself out of a deal.

How would you like one magic question that will reveal to you each prospect’s buying motive? Here it is:

“{first name}, let me ask you: what specifically are you hoping a (product or service) like ours will do for you at this time?”

That’s it! Now, listen carefully to the answer, and ask yourself honestly: Can your product or service give them exactly what they are looking for? If so, pitch directly to it. Use tie-downs to see if you’re getting closer to making a sale. Shift to trial closes mid-way through your close. And if you’re getting buy in, then assume the close!

This one question, combined with the 4-step process above, will elevate your close ratio and help your entire team make their quota.

Try it today!


Need More Proven Responses to the Selling Situations You Face Every Day?


ON DEMAND SALES TRAINING THAT GETS RESULTS!

If your team is struggling with call reluctance and is tired of the endless rejection they face, then get instant access to our On Demand training today. We provide the exact talk tracks, templates, and proven tools your team will be motivated to apply, all structured around an award winning comprehensive inside sales approach that gives your team the confidence to succeed in every selling situation they face today.

Unlimited License: One to 100 reps can attend for one low price!

Perfect for reps dealing with the following issues:

  • Reps struggling with call reluctance
  • Getting screened out by the gatekeeper
  • Overcoming blow off objections like, “Just email me something”
  • Identifying decision makers
  • Qualifying prospects
  • Setting call back appointments that stick
  • Giving successful presentations and dealing with objections
  • Staying motivated

Free Scripts and Resources to Help You Sell More!

Want some free, proven resources to help you or your team sell more right now?

Head on over to my blog and you’ll find tons of excellent, free resources to help with just about any problem you’re having!

And you can search for any topic that is giving you trouble:

For example, need help cold calling? Click here.

Want to know what a tie-down is and how to use them more effectively? Click here.

Need help closing more business? Click here.

Goal setting for next year (or anytime!), Click here.

You get the idea.

The point is, anything you need to get better at selling over the phone is at your fingertips. Question is, are you taking advantage of it?

And if you need a deeper dive, try this:

The number one best selling book of current and effective phone scripts: Click here.

The best (and most affordable) on-demand inside sales training program? Click here.

Want instant access to scripts? Here’s an e-book for you: Click here.

There is a wealth of information on how to sell over the phone better, easier, and more effectively.

Feel free to forward this email to everyone on your inside sales team. Remember, it’s up to YOU to get better, and now, with all these resources, there is no reason not to!


Need More Proven Responses to the Selling Situations You Face Every Day?


ON DEMAND SALES TRAINING THAT GETS RESULTS!

If your team is struggling with call reluctance and is tired of the endless rejection they face, then get instant access to our On Demand training today. We provide the exact talk tracks, templates, and proven tools your team will be motivated to apply, all structured around an award winning comprehensive inside sales approach that gives your team the confidence to succeed in every selling situation they face today.

Unlimited License: One to 100 reps can attend for one low price!

Perfect for reps dealing with the following issues:

  • Reps struggling with call reluctance
  • Getting screened out by the gatekeeper
  • Overcoming blow off objections like, “Just email me something”
  • Identifying decision makers
  • Qualifying prospects
  • Setting call back appointments that stick
  • Giving successful presentations and dealing with objections
  • Staying motivated

3 Keys to Successfully Dealing with Influencers

Influencers are key to both getting through to decision makers, and to eventually making a sale. The question is: How do you properly qualify them and get them to influence the sale in your favor?

There are three keys to successfully dealing with influencers, and the better you understand and use them, the more success you’ll have.

They are:

Key Number One: Understand exactly how much influence the influencer has.

This may seem like common sense, but you’d be surprised at how many sales reps buy into the, “Well I need to present this to…” and don’t go beyond that to qualify the influencer’s role.

To avoid that, always both assume the influencer has a voice in the decision, and then qualify her/him for that.

Use:

“And how much influence do you have in the final say on this?”

OR

“What role do you play in the final decision?”

Learning how much influence they have is crucial to the overall sales process.

Key Number Two: Make sure your influencer is sold on what you’re offering.

If it’s true that the influencer has to show this or present this to the decision maker, then they had better be sold on it themselves, right?

Use:

“Do you personally think this is something that would work for your company?”

OR

“If the (committee, boss, etc.) asked you what you think, what would you say?”

AND/OR

“And from what you’ve seen, is this something you’d recommend to the (decision maker)?”

Key Number Three: Attempt a trial close.

If they buy in to your question that they are going to recommend it, then ask:

“And do they usually go with your recommendation?”

If you get buy in here, then you can either:

  1. Set up a meeting to pitch the decision maker.
  2. Set a follow up call after they have pitched the decision maker.

Either way, learning how to do a better job at dealing with the influencer will go a long way to controlling the sale, and making more of them!


Need More Proven Responses to the Selling Situations You Face Every Day?


ON DEMAND SALES TRAINING THAT GETS RESULTS!

If your team is struggling with call reluctance and is tired of the endless rejection they face, then get instant access to our On Demand training today. We provide the exact talk tracks, templates, and proven tools your team will be motivated to apply, all structured around an award winning comprehensive inside sales approach that gives your team the confidence to succeed in every selling situation they face today.

Unlimited License: One to 100 reps can attend for one low price!

Perfect for reps dealing with the following issues:

  • Reps struggling with call reluctance
  • Getting screened out by the gatekeeper
  • Overcoming blow off objections like, “Just email me something”
  • Identifying decision makers
  • Qualifying prospects
  • Setting call back appointments that stick
  • Giving successful presentations and dealing with objections
  • Staying motivated

Building Value during the Price Objection

How many times have you been told to build value when you get the price objection?

Managers tell reps to stress the quality, the warranty, the features and benefits, but your prospects have heard all that before, haven’t they? 

Want a better way?

Often times, services and products are roughly the same, and prospects will buy from the people they like, know or trust. 

What often makes the difference is your enthusiasm and belief in your company and what you’re selling.

Recognizing this, I often use the following script to not only build value in my product or service, but also to build value in the most important part of my product—myself. 

Here’s what to say:

If your prospects say, “I can get cheaper,” or “Well the XYZ company has something similar for less money,” or anything like that, say:

“You know _________ I’m aware of all the other options for this (product or service) and I’ll tell you now, if I thought any of them were better for my clients, I’d be working there and selling those.

“When I got into this industry I did my own research, just like you’re doing now, and I looked for the company that not only offered the best (product or service) but also delivered the best customer service and follow-up. 

“And these are the things you look for as well, right?”

“And after all that, I chose (your company) because they give my clients the best overall value and the best experience. And that means my clients continue to do business with me and refer new business to me as well.

__________, if there was a better product or company for you to do business with, I’d be there selling it. But there isn’t.

“Bottom line—if you want the best overall value, the best results and experience with this (your product or service) then do what I did—choose (your company)—you’ll be happy you did. 

“Now, do you want to start with the X size order or would the Y size order be better?”

This technique builds value in the most important part of any sales transaction—you and your belief in your product or service. 

[BTW: If you didn’t do research into competing companies, then let the prospect know why you did choose your company and what you like so much about working there and offering that product.]

Adapt this script to fit your personality, product, and company, and then get in the habit of using it whenever you feel the need to build more value.

Want 500 more word-for-word scripts? Click Here.


Need More Proven Responses to the Selling Situations You Face Every Day?


ON DEMAND SALES TRAINING THAT GETS RESULTS!

If your team is struggling with call reluctance and is tired of the endless rejection they face, then get instant access to our On Demand training today. We provide the exact talk tracks, templates, and proven tools your team will be motivated to apply, all structured around an award winning comprehensive inside sales approach that gives your team the confidence to succeed in every selling situation they face today.

Unlimited License: One to 100 reps can attend for one low price!

Perfect for reps dealing with the following issues:

  • Reps struggling with call reluctance
  • Getting screened out by the gatekeeper
  • Overcoming blow off objections like, “Just email me something”
  • Identifying decision makers
  • Qualifying prospects
  • Setting call back appointments that stick
  • Giving successful presentations and dealing with objections
  • Staying motivated