Sales Advice from Pablo Picasso

I read a great quote from Picasso (yes, the famous painter) the other day, and it really resonated with my sales philosophy. Here it is:

“Learn the rules like a pro, so you can break them like an artist.”

You’re probably wondering what that has to do with sales, and it’s simple: Most sales reps’ instincts are to adlib when they get an objection or when they get into a sales situation that isn’t going their way.

The problem with this is they haven’t first learned the rules of proper objection handling—like questioning an objection first, or isolating an objection, etc.—so instead they just wing it. And if your team is doing this now, then I’ll bet you’re not meeting your monthly revenue targets.

For years, I’ve been teaching and training sales teams to put in the time and effort to learn the proper sales techniques first, and then, after they understand and have mastered the fundamentals, they can “adapt” them to each particular prospect or situation.

Here is a quick example:

A common objection in sales is the, “I have to show this to my (boss, manager, partner, etc.).” How does your sales team handle this?

The “rule” a pro follows is to isolate this objection to make sure it isn’t a smokescreen hiding other objections like, “It’s too much money,” or “I can get a better deal elsewhere,” etc.

Because pros know the rule above, they can then “break it like an artist,” by adapting their rebuttal to each prospect. This can include:

“I understand, just out of curiosity, what is your take on this now?”

OR

“I’m with you, let me ask you this, though: If your partner says ‘do whatever you think is best’, what would you tend to do?”

OR

“If your partner could go either way, which way are you leaning now?”

OR

“And if your partner asked you what you thought he should do, what would your answer be?”

This is the “art” of handling objections. Unfortunately, most sales reps and sales teams have never been taught the rules or fundamentals of proper selling by phone, so they adlib, lose sales, and get discouraged. And as a result, your company misses its revenue numbers.

The solution to this is to invest the time, money, and effort to learn and master core inside sales techniques.

One easy and fast way to do this is to enroll your team in my upcoming 7-week, live, online inside sales training webinar course. Check it out here.

If you’d like a sample of what you’re learn—and a proven and effective way to deal with gatekeepers—then view a sample here.

This proven sales training is affordable (as low as just $399 per rep if you enroll five reps), and can pay for itself in the first week, and deliver a return on your investment each and every week after that for years to come.

So, are you ready for your team to become artists at what they do? Or would you prefer that they keep making it up and painting poor results month after month?

It’s up to you!


Need More Proven Responses to the Selling Situations You Face Every Day?

Join Our Next Training:

If your team is struggling with call reluctance and is tired of the endless rejection they face, then this live, interactive online B2B & B2C inside sales training is exactly what they need to get excited & confident about selling again! We provide the exact talk tracks, templates, and proven tools your team will be motivated to apply, all structured around an award winning comprehensive inside sales approach that gives your team the confidence to succeed in every selling situation they face today.

Who Should Attend?

Any sales reps dealing with the following issues:

  • Reps struggling with call reluctance
  • Getting screened out by the gatekeeper
  • Overcoming blow off objections like, “Just email me something”
  • Identifying decision makers
  • Qualifying prospects
  • Setting call back appointments that stick
  • Giving successful presentations and dealing with objections
  • Staying motivated

Sound Like a Professional in 2020

How good (or bad) does your sales team sound when prospecting over the phone?

Have you recorded and listened to their calls lately?

On Friday, (Jan 3rd), I received a sales call that went like this:

Me: “Good morning, Mike Brooks here, how can I help you?”

Rep: “Ah, could I speak to the owner of the business?”

Me: (I was in a good mood, otherwise I would have hung up right there): “That’s me, Mike Brooks, how can I help you today?”

Rep: “I’m calling with Jackson Tax Prep Services (Not the real company name), and what we do is simplify tax preparation for companies with 25 employees or more. We’ve been in business for over 15 years and I want to know how I can set up an appointment to speak with the owner about this?”

Me: (My good mood fading quickly), “As I said, I’m the owner.”

Rep: “Oh, ah, do you have time right now?

Me: “Well, I’m kinda busy…”

Rep: “What about tomorrow?”

I won’t go on (although this sales rep was willing to…).

In this day and age, with all the voice recording technology, the sales training and scripting, the A.I. technology, there is simply no reason for sales reps to be so totally unprepared.

And yet many of them are. What gives?

Sadly, in my 35+ years of inside sales management and training, what I find is that companies still spend more time on training sales reps on their products and services then than do on actual sales training and messaging.

In fact, actual, structured, word for word messaging is largely ignored, and sales reps are encouraged to “go with the flow” by following a suggested, bulleted outline of features and benefits.

And when they do, what you get is a version of the call listed above.

Want to change your results this year? Want to make your 2020 the absolute best year of your career or company?

You can. And one proven way to do that is to enroll your team in my upcoming, 7-week, live, inside sales training. It’s affordable (as low as $399 per rep when you register 5 reps), and it will provide your team with proven and effective messaging to handle both prospecting calls and closing sales.

Next course starts on Tuesday, January 28th. See it here.

Another way is to script out proven openings and responses to the common sales situations you get into over and over again. Search my blog for tons of word for word messaging that can make your very next call better.

If you want to sound more professional in 2020 (and make more income), then you’re going to have to put in some effort and make an investment to get better. But don’t worry: It will pay you huge dividends for years to come.


Need More Proven Responses to the Selling Situations You Face Every Day?

Join Our Next Training:

If your team is struggling with call reluctance and is tired of the endless rejection they face, then this live, interactive online B2B & B2C inside sales training is exactly what they need to get excited & confident about selling again! We provide the exact talk tracks, templates, and proven tools your team will be motivated to apply, all structured around an award winning comprehensive inside sales approach that gives your team the confidence to succeed in every selling situation they face today.

Who Should Attend?

Any sales reps dealing with the following issues:

  • Reps struggling with call reluctance
  • Getting screened out by the gatekeeper
  • Overcoming blow off objections like, “Just email me something”
  • Identifying decision makers
  • Qualifying prospects
  • Setting call back appointments that stick
  • Giving successful presentations and dealing with objections
  • Staying motivated

Close More Sales with this One Training Tip

Do you want to be a top producer in sales?

If yes, then do what I did: Get the best training you can and use what you learn.

Enroll yourself or your team in next week’s 7-week online training program. See it here.

All sessions are recorded so you can watch—and re-watch them—at times that are convenient for you!

Here’s an example of a training tip that you’ll learn, and that I used, to handle a frustrating objection I used to get all the time: “The price is outside of our budget.”

If you get this objection—while closing or qualifying—then the worst thing you can do is try to answer it or overcome it. Why? Because 80% of the time this objection is just a smokescreen hiding something else. And until you find out what’s really holding your prospect back, you’ll just go around and around in circles.

Sound familiar?

So here’s what you need to do: Isolate the objection “before” you attempt to overcome it. Here’s a simple technique that will allow you to do just that:

Whenever your prospect says, “That price is outside of our budget,” simply respond with:

“And besides price, what else might hold you back today?”

And then hit your MUTE button and Listen very carefully for the real objection—or objections—that are holding your prospect back.

The reason this technique—among others—took my sales career to a new level is because by using it I avoided talking past the close and chasing what wasn’t even the real objection.

It forced me to listen rather than ad-lib poor sales technique.

And it taught me to identify what the real objection was so I could focus on that. And only when I understood what was really holding my prospect back did I begin to close more sales.

And you can, too. Use this technique the next time you get the price objection and watch as you get more control over the sales process and uncover the real reason(s) your prospect isn’t moving forward yet.

And if you’d like to learn even more proven techniques, including how to:

  • Eliminate call reluctance
  • Glide past gatekeepers
  • Prospect more effectively
  • Qualify prospects more easily
  • Deliver killer presentations that lead to more closed sales
  • Overcome objections
  • And much, much more!

Then enroll yourself or your team in next week’s training!

See our week by week curriculum here.

Just remember: The sooner you invest in yourself and your company, the sooner you close more sales and consistently make more money.

And isn’t that what you wake up in the morning trying to do 5 or 6 days a week?

Invest in yourself today!


Need More Proven Responses to the Selling Situations You Face Every Day?

Join Our Next Training:

If your team is struggling with call reluctance and is tired of the endless rejection they face, then this live, interactive online B2B & B2C inside sales training is exactly what they need to get excited & confident about selling again! We provide the exact talk tracks, templates, and proven tools your team will be motivated to apply, all structured around an award winning comprehensive inside sales approach that gives your team the confidence to succeed in every selling situation they face today.

Who Should Attend?

Any sales reps dealing with the following issues:

  • Reps struggling with call reluctance
  • Getting screened out by the gatekeeper
  • Overcoming blow off objections like, “Just email me something”
  • Identifying decision makers
  • Qualifying prospects
  • Setting call back appointments that stick
  • Giving successful presentations and dealing with objections
  • Staying motivated

Early Bird Pricing Ends Soon!

the best online sales training program, award winning inside sales training, best practice sales training,

Get the training you need to close the sales you want.

And don’t miss saving 15% on our powerful, online training course!

Use the code: “Early” until midnight of May 13th only!

If you or your team struggles with call reluctance and would rather send emails than pick up the phone, then we will change that now….

Better training = more sales.

It’s that simple.

Starting on Tuesday, May 21st, we’re launching our powerful, 7-week Online Inside Sales Training!

You and your team will explode their confidence and crush their revenue goals as they learn to:

  • Eliminate call reluctance
  • Glide past gatekeepers
  • Prospect more effectively
  • Qualify prospects more easily
  • Deliver killer presentations that lead to more closed sales
  • Overcome objections
  • And much, much more!

See our week by week curriculum here.

This training will literally change your company and your life. Here’s why:

  • This is the best, award winning inside sales training you can get—anywhere!
  • Each training session is recorded, and you can watch on your own time during the 7-week course!
  • Word-for-word workbooks accompany each session to give you even more techniques and scripts
  • Q&A during each training
  • Delivered by Mike Brooks, live!
  • And lots more…

And, this training is affordable! Enroll as many as 5 reps, for as little as $399 per rep! See pricing here.

And right now, you can take an extra 15% off using the code: “Early”!

This early bird pricing is good until midnight of May 13th only!

Remember: “Sales solve everything.” So if you or your team is not making all the sales you want, then that will change the moment you take our online training.

Get ready to get excited about selling again.

Read about our training here.


Need More Proven Responses to the Selling Situations You Face Every Day?

Join Our Next Training:

If your team is struggling with call reluctance and is tired of the endless rejection they face, then this live, interactive online B2B & B2C inside sales training is exactly what they need to get excited & confident about selling again! We provide the exact talk tracks, templates, and proven tools your team will be motivated to apply, all structured around an award winning comprehensive inside sales approach that gives your team the confidence to succeed in every selling situation they face today.

Who Should Attend?

Any sales reps dealing with the following issues:

  • Reps struggling with call reluctance
  • Getting screened out by the gatekeeper
  • Overcoming blow off objections like, “Just email me something”
  • Identifying decision makers
  • Qualifying prospects
  • Setting call back appointments that stick
  • Giving successful presentations and dealing with objections
  • Staying motivated

Sell More! New Online Training—Early Bird Pricing!

the best online sales training program, award winning inside sales training, best practice sales training,

Want to get your team excited about selling again?

Would you like to be motivated to pick up the phone instead of sending yet another email?

Do you want to be confident when speaking with gatekeepers and decision makers?

Are you ready to double or even triple your sales—in 2019?

You can. Better training = more sales.

It’s that simple.

Starting on Tuesday, May 21st, we’re launching our powerful, 7-week Online Inside Sales Training!

You and your team will explode their confidence and crush their revenue goals as they learn to:

  • Eliminate call reluctance
  • Glide past gatekeepers
  • Prospect more effectively
  • Qualify prospects more easily
  • Deliver killer presentations that lead to more closed sales
  • Overcome objections
  • And much, much more!

See our week by week curriculum here.

This training will literally change your company and your life. Here’s why:

  • This is the best, award winning inside sales training you can get—anywhere!
  • Each training session is recorded, and you can watch on your own time during the 7-week course!
  • Word-for-word workbooks accompany each session to give you even more techniques and scripts
  • Q&A during each training
  • Delivered by Mike Brooks, live!
  • And lots more…

And, this training is affordable! Enroll as many as 5 reps, for as little as $399 per rep! See pricing here.

And right now, you can take an extra 15% off using the code: “Early”!

This early bird pricing is good until midnight of May 13th only!

Remember: “Sales solve everything.” So if you or your team is not making all the sales you want, then that will change the moment you take our online training.

Get ready to get excited about selling again.

Read about our training here.


Need More Proven Responses to the Selling Situations You Face Every Day?

Join Our Next Training:

If your team is struggling with call reluctance and is tired of the endless rejection they face, then this live, interactive online B2B & B2C inside sales training is exactly what they need to get excited & confident about selling again! We provide the exact talk tracks, templates, and proven tools your team will be motivated to apply, all structured around an award winning comprehensive inside sales approach that gives your team the confidence to succeed in every selling situation they face today.

Who Should Attend?

Any sales reps dealing with the following issues:

  • Reps struggling with call reluctance
  • Getting screened out by the gatekeeper
  • Overcoming blow off objections like, “Just email me something”
  • Identifying decision makers
  • Qualifying prospects
  • Setting call back appointments that stick
  • Giving successful presentations and dealing with objections
  • Staying motivated